Monthly Program


Marketing Bootcamp: Best Practices for the Essential Art of Marketing

If you’re looking to improve your firm’s image, create provocative ads, amplify your online presence or help your company grow, this seminar is for you. Learn from the founder of one of the most successful Marketing Agencies in the Southwest as she explores a variety of topics to help you develop or enhance your Marketing Systems.

This power-packed program will cover topics such as:

  • Market Research & Planning
  • Developing and Maintaining an Online Presence
  • What’s Hot in Advertising, and More Importantly, What’s Not
  • Event Marketing
  • Public Relations
  • Business Development / Lead Generation

Attendees will:

  • Learn about the fundamentals of a formal marketing program
  • Take away proven ideas and strategies that can be implemented at their own firm
  • Be able to identify what’s working and not working in their market

Joanie Griffin is the CEO and founder of Griffin & Associates. She has over 30 years of experience in the communications and marketing field and started Griffin & Associates in 1990. As a successful small business owner, Joanie knows the importance of creating a memorable and lasting brand for a business. She received a Bachelor’s in Journalism from the University of Colorado. When she’s not working, she is an avid cyclist and active community volunteer serving on the board of the Greater Albuquerque Chamber of Commerce, Albuquerque Economic Development and the New Mexico Jazz Workshop and on the marketing & communications committee for Commercial Real Estate Women New Mexico.

Wednesday, September 20, 2017
Seasons Rotisserie & Grill
2031 Mountain Rd NW, Albuquerque, NM 87104
11:30 am – 1:00 pm 

Members: $35
Non-Members: $55
Walk-in: $60

This program is approved for 1 CEU credit.

Eventbrite - SMPS NM Marketing Bootcamp

Generously sponsored by:



Sponsorships are available. Contact Michele Carter for details. 


Transportation Consultation:
How to work with the NMDOT

Join SMPS New Mexico for a look inside the New Mexico Department of Transportation. This seminar, led by a NMDOT Director, will provide insight on what they look for from vendors, how projects work their way through the procurement and funding process and how the current economic climate will impact upcoming projects. This is a must-attend for architects, engineers, contractors and consultants who work in the Infrastructure/Transportation Industry.

Attendees will:

  • Learn how to position their firms to have a better shot at winning NMDOT work.
  • Gain insight on what qualifications and experience they value in vendors.
  • Learn about their priorities based on this year’s budget.
  • Get a head start on future RFPs, having a better understanding of their procurement process.

Presented by:  Armando Armendariz, Director of NMDOT Office of Equal Opportunity Programs State Construction Bureau (SCB)

Wednesday, October 18, 2017
Seasons Rotisserie & Grill
2031 Mountain Rd NW, Albuquerque, NM 87104
11:30 am – 1:00 pm 

Members: $35
Non-Members: $55
Walk-in: $60

This program is approved for 1 CEU credit.

Sponsorships are available. Contact Joy Smith for details. 


Sponsorships are available for ALL programs.
Contact Joy Smith for details. 



  • What do Architects / Engineers / Contractors
    want Your Firm to Know?
    – Learn how to ensure your firm is a desirable teaming partner.
  • ABQ Metro Development Series “The Next Node”
  • Understanding PSFA – a discussion with panelists



Cancellation/Refund Policy
Cancellations made 24-hours prior to the event will be fully refunded.  Due to our commitment with the meeting facility for food and beverage quantities, all other cancellations or no-shows will be invoiced for the full cost of the event.

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The premier Architecture/Engineering/Construction marketing and business development association.